A fast, rich, and light-weight iOS app
The goal wasn't to built an all-encompassing app, rather a solid app that had the latest from The New Yorker curated by editor and automation between the gaps. Readers often see The New Yorker as something thats updated weekly with heavy content.
This was built to change that, with ongoing daily updates and provide a relevant slice of the best stories and casual reads.
I was the Product Lead and pushed the view that we should not take on everything, rather we should provide a lighter version of The New Yorker that would have wider appeal to those who like to dig into heavy stories and those who want to 'snack' on lighter-form content. My favorite part was getting "Cartoons at Random" included.